2 items from 2014
Harkins Theatres, Digiplex Destinations and Premiere Cinemas have joined Fandango’s network of cinema chains, the movie ticketer said Thursday.
The company said that the new agreements will add 1,000 screens to its rolls in a dozen states including California, Colorado, Florida, Maryland, New Mexico and Texas. The deals will go into effect this summer.
The online and mobile ticketer now represents more than 24,000 screens domestically.
Harkins, which is the fifth largest theater chain in the United States, is the big plum for Fandango. It operates 30 theaters in five states and gives Fandango an expanded presence in the Southwestern United States.
“We are thrilled to work with Harkins, Digiplex and Premiere to help them reach even more moviegoers through our expanding online and mobile ticketing platforms, and ultimately grow their businesses,” Paul Yanover, president of Fandango, said in a statement.
Fandango’s latest deals come after the company announced a new »
- Brent Lang
Will television become more friend than foe for movie theaters? This announcement from Fandango at the International CES confab could help. The NBCUniversal-owned ticketing service says that by the end of March it will begin to offer movie trailers and what it calls “fully-embedded ticketing capabilities” for Samsung‘s Smart TVs. Consumers will be able to scroll through options and make their transactions on the Movies & TV Shows panel. “Fandango will be aggregating high definition movie trailers so that consumers can gain instant access to the content they love while offering a simple way to purchase movie tickets in advance,” says Fandango President Paul Yanover. The companies have experience together: In September Samsung included Fandango’s movie preview show Weekend Ticket in the content recommendation service for its Galaxy Note 3 devices. Also, yesterday NBCU parent Comcast said that it will feed 4K content to Samsung’s new Ultra HD TV sets. »
- DAVID LIEBERMAN, Financial Editor
2 items from 2014
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