3 items from 2014
Publishing house to launch book pitching event Shoot the Book at Cannes.
French publishing house Gallimard has launched a drive to ramp up its adaptation rights business both at home and abroad.
“We’re already very active but we want to becoming even more proactive in terms of presenting our catalogue to producers,” said Frédérique Massart, director of Gallimard’s audiovisual department, told ScreenDaily.
Recent adaptations from the Gallimard catalogue include Norwegian Joachim’s Trier’s Oslo, August 31st, based on Drieu La Rochelle’s tale of an ex-junkie Feu Follet, and Korean Bong Joon Ho’s post-apocalyptic ice age tale Snowpiercer, which was adapted from Jean-Marc Rochette and Benjamin Legrand’s graphic novel Transperceneige, originally published by Gallimard subsidiary Castermann.
As part of the drive the company and its subsidiary labels Mercure, Castermann, Futuropolis and Flammarion were out in force at Ile de France Film Commission’s Location Expo in Paris on Thursday with a new pitching »
Paris – A glam slam of Audrey Tautou (“Amelie,” “The Da Vinci Code”), Francois Cluzet (“The Intouchables”) and director François Ozon (“Swimming Pool,” “8 Women”) figure among about 140 French thesps and directors who will talk up upcoming French releases abroad at the 16th UniFrance Rendez-vous.
Launched in 1946, UniFrance sets the standard for international movie promotion of a whole country’s cinema. With 150 journalists, mostly from Europe but also Quebec and Israel, the UniFrance junket is already the biggest of the tear for French films, and one, if not the, biggest act of official national movie promotion in the world.
That said, the junket alone, while featuring 1,000 interviews, is just not enough; more could be done, said UniFrance prexy Jean-Paul Salome. While journalists around the world will always have Paris, and its January Rendez-vous, from 2014 UniFrance will be activating new strategies to promote French movies abroad.
Tautou and helmer Cedric Klapisch will take journalists through “Chinese Puzzle, »
- John Hopewell
Paris – Planting its flag in the mid-ground between high-brow arthouse and popcorn fare – positioning increasing favored by top-echelon sales agents in France – Paris-based Films Distribution has acquired worldwide sales rights to “Not My Type,” “Scouting For Zebras” and Berlin animation player “Wolfy, the Incredible Secret.”
Accompanied by other new acquisitions – femme drama “Weekends in Normandy” and Emanuel Naccache’s espionage comedy “Kidon” – plus screenings of the now complete “The Crocodiles of Botswanga,” helmed by Fabrice Eboue and Lionel Steketee, and “Vandal” (both presented in promo reels at the Afm), the new pick-ups form part of one of the biggest sales slates of market premieres presented by any sales agent at the 16th Unifrance Rendez-vous With French Cinema in Paris, which runs Jan. 10 to Jan. 20.
- John Hopewell
3 items from 2014
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