In recognition of the job HBO CEO Michael Fuchs had done growing HBO and diversifying its business, he was invited uptown in 1995 to take over Warner Music while still keeping HBO as part of his new, expanded dominion. Assuming Fuchs’ top exec slot at HBO was Jeff Bewkes.
Not long after Fuchs had been given command of HBO in 1984 after the ouster of Frank Biondi, it had been clear that Fuchs’ strengths were not universal. Programming and long-term strategic vision were his fortes. Some of the more mundane and, for Fuchs, onerous tasks, such as kissing up to officers of the major cable MSOs, was something for which the often high-handed Fuchs didn’t have much of an affinity. The solution had been to divvy the company up, putting those non-Fuchsian — but critically important — responsibilities under a newly-created office of President.