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Publicist Jack Hirshberg dies

19 March 2010 9:06 AM, PDT | The Hollywood Reporter | See recent The Hollywood Reporter news »

Jack Hirshberg, the iconic publicist who worked on dozens of films and chronicled a golden age in Hollywood, died at his home in Laguna Niguel, Calif., on March 7 after a brief illness. He was 92.

His death was announced Friday by family spokesperson Spooky Stevens.

A native of Montreal, Hirshberg began his career as a newspaper reporter in the 1930s, becoming a syndicated columnist with "Hirshberg's Hollywood," which ran throughout Canada. He was a founding member of the Publicists Guild of America in 1937 and worked on such films as "The Ten Commandments," "Some Like It Hot," "Play It Again, Sam," "All the President's Men" and "Ordinary People."

Hirshberg also represented such notables as Frank Sinatra, Jack Benny, Gary Cooper, Bob Hope, Bing Crosby, Martin & Lewis and Cecil B. DeMille.

The Academy of Motion Picture Arts and Sciences maintains a special collection of the Hirshberg Papers, Spanning the years 1953-80, they include hundreds of articles, »

- By Mike Barnes

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