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2013 | 2010

2 items from 2013


Rodney Allen Rippy, '70s Child Star, Running for Mayor of Compton

9 April 2013 1:56 PM, PDT | E! Online | See recent E! Online news »

Rodney Allen Rippy is all grown up! The former child star, whose adorable appearances in several classic commercials for Jack in the Box's "Jumbo Jacks" in the '70s made him a household name, is running for mayor of Compton, Calif. The actor gained fame at the age of 6 when he appeared in a spot for the fast food chain trying to sink his little teeth into the mammoth burger and ended up spawning a national catchphrase when he mispronounced the tagline 'It's too big to eat,'" instead saying "It's too big-a-eat!" Rippy became so popular he starred in another ad singing the tune "Take Life a Little Easier," which made it onto the Billboard music charts. »

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Former Child Actor Rodney Allen Rippy Running for Mayor of Compton, Calif.

9 April 2013 11:20 AM, PDT | PEOPLE.com | See recent PEOPLE.com news »

In the 1970s, after McDonald's introduced Ronald but before Wendy's introduced the elderly "Where's the Beef?" lady, the Jack in the Box fast-food chain featured commercials with a cherubic Rodney Allen Rippy, no more than 4, attempting to bite into a Jumbo Jack. "It's too big to eat!" says the tot, barely distinguishable because of the food in his mouth. (See commercial in video below.) How famous did cute little Rodney become? Enough for Tonight Show host Johnny Carson to mention him in monologues. Enough for Michael Jackson, who was 10 years Rodney's senior, to befriend him at the time. Cut to 40 years later, »

- Stephen M. Silverman

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2013 | 2010

2 items from 2013


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