Paris-based Studiocanal is reporting near sell-out sales on French director Gilles de Maistre’s South Africa-set family film Mia And The White Lion at last week’s Efm.
The English-language drama revolves around a rebellious young girl who bonds with a white lion cub, and then runs away with him as he approaches full size to prevent his sale into the big game, trophy-hunting business.
The ambitious production was shot over the course of three years so that the film’s young star Daniah De Villiers and other supporting cast members could truly bond and grow with the animals that appear in the film.
This approach as well as a powerful trailer struck a chord with buyers, said Studiocanal head of international sales Anne Cherel.
“We knew we had something special in our hands but even we were surprised by the enthusiasm