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1 item from 2015


3D in the 21st Century. Baby, I'm Your Firework

11 May 2015 4:48 PM, PDT | MUBI | See recent MUBI news »

As an educator, I’m constantly cycling through the history of animation on a zoetrope hamster wheel, noting how each technical development re-investigates the same fundamental principles set forth by painting, literature, theatre, photography, or any method of communication and presentation. The constantly evolving modes of production in cinema foreshadowed our economy of planned obsolescence via a quest for re-perfection. As revealed by animation historians like Donald Crafton and Maureen Furniss, principles of Taylorism—standardized animation production methods spawning uniform products—governed industry practices. This model re-packages pre-existing modes/products with advances in technology.  In this case: 3D is sound; 3D is color; 3D is analog/Sd/HD/2K/4K/6K/Xk video; 3D is IMAX; 3D is new media. I ask my students: have you ever noticed that life is actually in 3D? For me, an obscure and underground experimental animator, cinema is about learning or remembering how to see, »

- Jodie Mack

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1 item from 2015


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