In late 2004 he directed the world's most expensive advertisement for Chanel No 5, a four-minute short film titled "No 5: The Film" starring Nicole Kidman
(who he worked with for Moulin Rouge!
(2001)) and Rodrigo Santoro
. The ad, about a fairy-tale romance in which Chanel is part of the story but is not what the story is about,...
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Did You Know?
There's no doubt that when you're up for an award you want to win, but, finally, art is not a horse race. If Gladiator
(2000) was a great film in its form and Crouching Tiger, Hidden Dragon
(2000) a great film in its form, which is better? They're just different. It's not a horse race. You can't say, you know, "Gladiator" is so much faster!"
Frequently uses bright distinct colors and fast-paced editing