- TV commercial for ACAP (2002)
- TV commercials for Walkers Crisps (1995-)
- TV commercial for Walkers Potato Heads (2005)
- (2010) TV commercial for Sportaid Relief
-  TV commercial for the UK's "Walkers" crisps in which he appears with Cat Deeley re-enacting the bicycling roles respectively originated by Paul Newman and Katharine Ross in Butch Cassidy and the Sundance Kid (1969). Burt Bacharach's "Raindrops Keep Falling On My Head" aptly provides the background music.