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Hulu has a new paid option for potential and current subscribers. The streaming video-on-demand service has just implemented a new ad-free subscription option for $12 a month.
Hulu’s ad-free service will remove ads from almost all of the programming titles in Hulu’s library. The new option sans ads costs $4 more than the streaming service’s current premium tier (previously dubbed Plus), which will still be available. Hulu CEO Mike Hopkins told Variety he believes offering both options will help hasten Hulu’s growth, and his company has no immediate plans to abandon the ad model.
“There will be a little bit of switching at the beginning but I think both plans are going to grow dramatically,” Hopkins explained.
There’s a small hitch to Hulu’s new ad-free offer, though. Seven “exception” TV shows will still require ads; these titles include include New Girl, Scandal, Once Upon a Time, »
- Bree Brouwer
Good news Hulu subscribers, you’ll soon be able to watch all your favorite shows and films, including the upcoming fourth season of The Mindy Project, on the streaming site without any commercials at all. The only condition: it’ll cost you a little extra. Hulu announced today it’s now offering a commercial-free subscription option for $11.99 per month, which is four dollars more than the monthly subscription rate for the site’s current service that does feature “limited” commercial interruptions. Current Hulu subscribers can choose to keep their existing $7.99 per month or can switch to the commercial-free option at any time for the four-dollar increase. “At Hulu, we pride ourselves on listening to our customers and giving them the best possible experience,” said Hulu CEO Mike Hopkins. “Many of our customers have asked us for a commercial free option, and so today we are excited to introduce just that. »
- Chris King
Praise Beyonce Pad Thai, Hulu is going commercial free just in time for The Mindy Project to arrive! The streaming service announced fans can pay $11.99 a month for ad-free Hulu. Commercial. Free. Finally. Hulu is keeping the $7.99 option for "limited commercials." "At Hulu, we pride ourselves on listening to our customers and giving them the best possible experience," Mike Hopkins, CEO of Hulu, said in a statement. "Many of our customers have asked us for a commercial free option, and so today we are excited to introduce just that. Providing more choice for consumers is fundamental to the Hulu experience, in addition to an array of choices in content and devices, our customers can now choose to »
Hulu announced on Wednesday its new commercial-free viewing option, which will fetch $11.99 per month — or four dollars more than its “limited” commercials subscription fka Hulu Plus.
Current Hulu subs will maintain their existing plan, but will have the choice to switch to the commercial-free option at any time for the aforementioned upcharge.
PhotosMindy Project Season 4: Meet the Lahiris (and Mindy »
Hulu unveiled an ad-free option to subscribers on Wednesday, priced at $11.99 per month. The $7.99 monthly rate with commercials is still an available plan. Current Hulu subscribers will have to option to upgrade to the commercial-free service at any time for the additional $4 per month. “At Hulu, we pride ourselves on listening to our customers and giving them the best possible experience,” said Mike Hopkins, CEO, Hulu. “Many of our customers have asked us for a commercial free option, and so today we are excited to introduce just that. Providing more choice for consumers is fundamental to the Hulu experience, in addition to. »
- Tony Maglio
Hulu launched an alternative subscription service Wednesday sans commercials in the programming–but with some notable exceptions.
The new offering costs $12 per month, four dollars more than the existing Hulu service, which will remain available. However, seven prominent broadcast TV series including ABC’s “Scandal” and Fox’s “New Girl” will still be preceded by a 15-second preroll ad and followed by a 30-second post-roll ad.
Hulu CEO Mike Hopkins chalked up the exceptions to rights held by studios on select series. “They have other commitments that they couldn’t free them up for a complete commercial-free offering,” he said, adding that the service will clearly delineate the exceptions to users before they stream those series.
Other series that will have pre-roll include four ABC series: “How to Get Away with Murder,” “Grey’s Anatomy,” “Once Upon a Time,” “Agents of Shield,” and an NBC series, “Grimm.”
Hulu is making »
- Andrew Wallenstein
The keynote stems from the Mipcom 2015 conference programme A New Creative Excellence and will cover Hulu’s rapid growth in the Us, the changing distribution landscape for digital programmes in the Us, the future of television and the evolution of content.
Among other duties, Packer (pictured at right; Hopkins pictured at left) spearheads Lionsgate’s roll-out of global streaming platforms such as Lions Gate Entertainment World with The Alibaba Group in China, the Tribeca Shortlist platform with Tribeca Enterprises and the Comic-Con Svod service with Comic-Con International.
During his 25-year career he has held senior executive positions at Disney and MGM.
- email@example.com (Jeremy Kay)
Jim Packer, President of Worldwide Television and Digital Distribution at Lionsgate, and Mike Hopkins, CEO of Hulu, will hold a keynote conversation on the first day of Mipcom, the trade show’s organizers announced on Thursday. The conversation is scheduled for Monday, Oct. 5 in the Grand Auditorium of the Palais Des Festivals in Cannes and will be part of the conference program “A New Creative Excellence.” Packer and Hopkins will cover Hulu’s rapid U.S. growth, the ever-changing distribution landscape for digital programs and the future of television. Also Read: How Buzzy Streaming Services Are Playing Catch Up to Legacy Networks Mipcom is an. »
- Beatrice Verhoeven
A bevy of Hollywood A-listers have been named to Paley Center for Media’s Los Angeles board of governors, the nonprofit announced Wednesday.
Among them are Lionsgate TV chairman Kevin Beggs, NBC Entertainment chairman Robert Greenblatt and United Talent Agency founding partner Peter Benedek. CBS Entertainment chair Nina Tassler is the sole woman on the list.
The board’s goal is to offer the Paley Center advice and counsel in support of a mission to lead the conversation about the cultural, creative and social significance of media and its impact on our society. Also, said Maureen J. Reidy, president and CEO of the Paley Center for Media, “The board will serve an important role in helping to ensure the Paley Center will continue to be a thriving cultural institution, must-visit tourist destination and the go-to place for television fans and the media-interested public.”
The full list of board of governors is below. »
- Whitney Friedlander
The presence of ads on Hulu’s premium subscription service has long bothered many of the site’s users. If we’re paying $8 a month, the common complaint goes, why do we still have to sit through ads? If a report in the Wall Street Journal is to be believed, Hulu will soon address these concerns. The streaming video site is rumored to be planning an ad-free subscription service, which will cost somewhere between $12 and $14 per month.
Hulu has been thinking about reducing ads on its premium service for some time now. In October 2014, CEO Mike Hopkins said Hulu is “always looking at a variety of ways to create the best possible experience for our viewers and advertisers including reducing the ad load.” Then, one month ago, Hulu stopped calling its current premium service Hulu Plus. While the company said this name change was meant as a way to unite the Hulu brand, »
- Sam Gutelle
Subscription VOD service Hulu is considering adding a more expensive subscription option sans commercials, the Wall Street Journal reported late Thursday.
In addition to maintaining its current $7.99 version with ads, Hulu would make a second version available for a price in the neighborhood of $12-$14. While that price point would be more expensive than most Svod options in the U.S. marketplace, the logic behind the move is that would avoid siphoning away the 9 million subscribers already paying for the current version.
But the new offering could help Hulu better compete with its biggest rivals, Netflix and Amazon Prime, which have both always been without ads. Hulu has been criticized for requiring for subs to pay but sit through ads; on the other hand, the dual revenue stream has drawn respect within the media industry.
Hulu did not respond to inquiry for comment.
In an April interview with Variety, Hulu »
- Andrew Wallenstein
Hulu has partnered with Showtime to launch the premium cable network’s streaming service in July, Showtime chairman and CEO Matthew C. Blank announced on Tuesday with Hulu CEO Mike Hopkins. Starting next month, Hulu subscribers will have the option to add Showtime to their Hulu subscription and stream on most internet-connected devices. The deal makes Showtime the first premium service to be offered on Hulu. Hulu’s nearly nine million subscribers will soon be able to sign up for Showtime through its online site, granting them unlimited on-demand access to every season of Showtime’s original series and new episodes as they debut. »
- Kathy Zerbib
Hulu will sell Showtime Networks’ Internet-streaming service to subscribers beginning in early July across an array of devices — giving Hulu more firepower to fight its chief rival, Netflix.
Hulu will offer Showtime to subs for $8.99 per month — 18% less than the $10.99 the cabler’s Ott service will cost through device partners — in addition to $7.99-per-month Hulu subscription. The CBS-owned premium network is the first premium service to be offered to Hulu’s nearly 9 million U.S. subscribers. Also in early July, Showtime is launching its over-the-top service on Apple devices, Roku players and Roku TV, and Sony’s PlayStation Vue. The service is slated to debut prior to the July 12 premieres of Showtime original series “Ray Donovan” and “Masters of Sex.”
Hulu subscribers will have unlimited on demand access to every season of Showtime original series, including “Homeland” (pictured above) as well as access to new episodes as they premiere, along with documentary and sports programming, »
- Todd Spangler
Craig Erwich’s corner office at Hulu took some getting used to: It doesn’t have any walls. Like everyone who works at the digital studio — from CEO Mike Hopkins on down — the head of content sits in a cubicle. That’s part of the corporate culture. “I get a lot of stimulation from being around other people, so quite frankly, it’s actually a really good environment for me,” says Erwich, who joined last year from Warner Horizon. “I always found at my old jobs that all the really good conversations happened in the coffee room or in the parking lot or in the elevator. This is like being in the elevator all the time.”
Ye Rin Mok for Variety
We All Scream …
One of the perks at Hulu is the well-stocked kitchen with its free snacks, and Erwich admits his guilty pleasure is the old-school ice cream sandwiches. »
- Debra Birnbaum
Hulu will no longer calls its paid subscription Hulu Plus. The streaming video platform has officially dropped the “Plus” from the name of its premium option and now simply refers to both its free, ad-supported model and its paid subscription service as Hulu.
Hulu hasn’t yet entirely removed the Plus branding from across its web properties; its site still says “try Hulu Plus for free” and its app descriptions still mention Plus. But the video platform (which recently acquired streaming rights to Seinfeld for a total of $130 million) sent an email to its paying subscribers on June 16, 2015, announcing the name change: “We’ve had a blast with our old friend Plus but it’s time to move on. We just wanted to let you know that we are retiring the Hulu Plus name. From now on, we will just be known as Hulu. No ‘Plus.’”
According to Variety, Hulu »
- Bree Brouwer
Hulu removed TLC’s 19 Kids and Counting from its site Thursday, May 28, after star Josh Duggar guiltily acknowledged child molestation accusations against him last week, but the move may not be permanent. In an interview with CNNMoney, chief executive officer Mike Hopkins seemed to suggest there’s a possibility the show could return to the streaming service. The wildly popular reality series is unavailable on the site just “for the time being,” Hopkins said. He went on to explain that Hulu and TLC are “partners,” and because “they [...] »
Hulu removed episodes of 19 Kids and Counting late Wednesday in the wake of the Josh Duggar scandal, but the TLC reality show may not be gone from the site for good. In an interview with CNN Thursday, Hulu CEO Mike Hopkins said that the show has been taken down "for the time being," but left open the possibility that old episodes may once again be offered on the site in the future. Read More '19 Kids and Counting' Yanked From Hulu Amid Josh Duggar Scandal Controversy has plagued 19 Kids and Counting for days following allegations that Duggar
- Kate Stanhope
At its annual "upfront" presentation to advertisers on Wednesday, streaming service Hulu unveiled its secret weapon, aimed at capturing the hearts and subscription dollars of millions of millennials: Jerry Seinfeld.
Yep, the cornerstone of the strategy behind what Hulu CEO Mike Hopkins calls "the year Hulu will break out" is the site's acquisition of "Seinfeld" reruns. Hulu will have exclusive streaming rights to all 180 episodes of the landmark sitcom.
Now, granted, that's a pretty big deal, especially since Hulu paid an estimated $700,000 to $1 million per episode, for a total expenditure of $126 to $180 million. That's a lotta yada yada.
But, c'mon... "Seinfeld" reruns?
Yes, "Seinfeld" is a great show, maybe the greatest sitcom ever. Most of the episodes hold up surprisingly well, considering that the show went off the air 17 years ago. But are two-decade-old reruns the way to grab the primarily young viewers that Hulu and its advertisers want?
- Gary Susman
AMC and Hulu have agreed on a multi-year deal that will allow the latter to exclusively stream the upcoming Fear The Walking Dead and other AMC programs following their TV debuts. Also featured in our latest round-up is a trailer for the Goners Volume 1: We All Fall Down trade paperback, as well as details on Melbourne-based theatre company The Laudanum Project's new show, The Grand Guignol Automaton.
Fear The Walking Dead: Press Release -- "New York, NY (April 29, 2015) – Hulu has closed a landmark, multi-year deal with AMC Networks Inc. for the exclusive subscription video on demand (Svod) rights to new and upcoming primetime scripted drama and comedy series from AMC, IFC, BBC America, SundanceTV and We tv. The new agreement will make Hulu the exclusive streaming home to the highly anticipated The Walking Dead companion series, Fear the Walking Dead, and future scripted series from across all five networks. »
- Derek Anderson
Hulu has secured an exclusive output deal with AMC Networks that will include all episodes of an upcoming series being spun off from TV’s top-rated hit, “The Walking Dead,” the company revealed at its NewFront presentation Wednesday.
The pact is the second major move Hulu made on the licensing front that unveiled this week. Leaking shortly before the Newfront event was news that Hulu has exclusively landed the entire run of “Seinfeld” from Sony Pictures Television in a mega-deal that could cost as much as $180 million. The episodes premiere in June.
“FX and AMC are the most important contributors to the new golden age of television,” said Hulu programming chief Craig Erwich, citing a previously announced deal with FX Networks. “Our competitors have some of their libraries, but we will have all of their future.”
- Andrew Wallenstein
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