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Hulu has a new paid option for potential and current subscribers. The streaming video-on-demand service has just implemented a new ad-free subscription option for $12 a month.
Hulu’s ad-free service will remove ads from almost all of the programming titles in Hulu’s library. The new option sans ads costs $4 more than the streaming service’s current premium tier (previously dubbed Plus), which will still be available. Hulu CEO Mike Hopkins told Variety he believes offering both options will help hasten Hulu’s growth, and his company has no immediate plans to abandon the ad model.
“There will be a little bit of switching at the beginning but I think both plans are going to grow dramatically,” Hopkins explained.
There’s a small hitch to Hulu’s new ad-free offer, though. Seven “exception” TV shows will still require ads; these titles include include New Girl, Scandal, Once Upon a Time, »
- Bree Brouwer
Good news Hulu subscribers, you’ll soon be able to watch all your favorite shows and films, including the upcoming fourth season of The Mindy Project, on the streaming site without any commercials at all. The only condition: it’ll cost you a little extra. Hulu announced today it’s now offering a commercial-free subscription option for $11.99 per month, which is four dollars more than the monthly subscription rate for the site’s current service that does feature “limited” commercial interruptions. Current Hulu subscribers can choose to keep their existing $7.99 per month or can switch to the commercial-free option at any time for the four-dollar increase. “At Hulu, we pride ourselves on listening to our customers and giving them the best possible experience,” said Hulu CEO Mike Hopkins. “Many of our customers have asked us for a commercial free option, and so today we are excited to introduce just that. »
- Chris King
Praise Beyonce Pad Thai, Hulu is going commercial free just in time for The Mindy Project to arrive! The streaming service announced fans can pay $11.99 a month for ad-free Hulu. Commercial. Free. Finally. Hulu is keeping the $7.99 option for "limited commercials." "At Hulu, we pride ourselves on listening to our customers and giving them the best possible experience," Mike Hopkins, CEO of Hulu, said in a statement. "Many of our customers have asked us for a commercial free option, and so today we are excited to introduce just that. Providing more choice for consumers is fundamental to the Hulu experience, in addition to an array of choices in content and devices, our customers can now choose to »
Hulu announced on Wednesday its new commercial-free viewing option, which will fetch $11.99 per month — or four dollars more than its “limited” commercials subscription fka Hulu Plus.
Current Hulu subs will maintain their existing plan, but will have the choice to switch to the commercial-free option at any time for the aforementioned upcharge.
PhotosMindy Project Season 4: Meet the Lahiris (and Mindy »
Hulu unveiled an ad-free option to subscribers on Wednesday, priced at $11.99 per month. The $7.99 monthly rate with commercials is still an available plan. Current Hulu subscribers will have to option to upgrade to the commercial-free service at any time for the additional $4 per month. “At Hulu, we pride ourselves on listening to our customers and giving them the best possible experience,” said Mike Hopkins, CEO, Hulu. “Many of our customers have asked us for a commercial free option, and so today we are excited to introduce just that. Providing more choice for consumers is fundamental to the Hulu experience, in addition to. »
- Tony Maglio
The keynote stems from the Mipcom 2015 conference programme A New Creative Excellence and will cover Hulu’s rapid growth in the Us, the changing distribution landscape for digital programmes in the Us, the future of television and the evolution of content.
Among other duties, Packer (pictured at right; Hopkins pictured at left) spearheads Lionsgate’s roll-out of global streaming platforms such as Lions Gate Entertainment World with The Alibaba Group in China, the Tribeca Shortlist platform with Tribeca Enterprises and the Comic-Con Svod service with Comic-Con International.
During his 25-year career he has held senior executive positions at Disney and MGM.
- firstname.lastname@example.org (Jeremy Kay)
Jim Packer, President of Worldwide Television and Digital Distribution at Lionsgate, and Mike Hopkins, CEO of Hulu, will hold a keynote conversation on the first day of Mipcom, the trade show’s organizers announced on Thursday. The conversation is scheduled for Monday, Oct. 5 in the Grand Auditorium of the Palais Des Festivals in Cannes and will be part of the conference program “A New Creative Excellence.” Packer and Hopkins will cover Hulu’s rapid U.S. growth, the ever-changing distribution landscape for digital programs and the future of television. Also Read: How Buzzy Streaming Services Are Playing Catch Up to Legacy Networks Mipcom is an. »
- Beatrice Verhoeven
The presence of ads on Hulu’s premium subscription service has long bothered many of the site’s users. If we’re paying $8 a month, the common complaint goes, why do we still have to sit through ads? If a report in the Wall Street Journal is to be believed, Hulu will soon address these concerns. The streaming video site is rumored to be planning an ad-free subscription service, which will cost somewhere between $12 and $14 per month.
Hulu has been thinking about reducing ads on its premium service for some time now. In October 2014, CEO Mike Hopkins said Hulu is “always looking at a variety of ways to create the best possible experience for our viewers and advertisers including reducing the ad load.” Then, one month ago, Hulu stopped calling its current premium service Hulu Plus. While the company said this name change was meant as a way to unite the Hulu brand, »
- Sam Gutelle
Hulu has partnered with Showtime to launch the premium cable network’s streaming service in July, Showtime chairman and CEO Matthew C. Blank announced on Tuesday with Hulu CEO Mike Hopkins. Starting next month, Hulu subscribers will have the option to add Showtime to their Hulu subscription and stream on most internet-connected devices. The deal makes Showtime the first premium service to be offered on Hulu. Hulu’s nearly nine million subscribers will soon be able to sign up for Showtime through its online site, granting them unlimited on-demand access to every season of Showtime’s original series and new episodes as they debut. »
- Kathy Zerbib
Hulu will no longer calls its paid subscription Hulu Plus. The streaming video platform has officially dropped the “Plus” from the name of its premium option and now simply refers to both its free, ad-supported model and its paid subscription service as Hulu.
Hulu hasn’t yet entirely removed the Plus branding from across its web properties; its site still says “try Hulu Plus for free” and its app descriptions still mention Plus. But the video platform (which recently acquired streaming rights to Seinfeld for a total of $130 million) sent an email to its paying subscribers on June 16, 2015, announcing the name change: “We’ve had a blast with our old friend Plus but it’s time to move on. We just wanted to let you know that we are retiring the Hulu Plus name. From now on, we will just be known as Hulu. No ‘Plus.’”
According to Variety, Hulu »
- Bree Brouwer
Hulu removed TLC’s 19 Kids and Counting from its site Thursday, May 28, after star Josh Duggar guiltily acknowledged child molestation accusations against him last week, but the move may not be permanent. In an interview with CNNMoney, chief executive officer Mike Hopkins seemed to suggest there’s a possibility the show could return to the streaming service. The wildly popular reality series is unavailable on the site just “for the time being,” Hopkins said. He went on to explain that Hulu and TLC are “partners,” and because “they [...] »
Hulu removed episodes of 19 Kids and Counting late Wednesday in the wake of the Josh Duggar scandal, but the TLC reality show may not be gone from the site for good. In an interview with CNN Thursday, Hulu CEO Mike Hopkins said that the show has been taken down "for the time being," but left open the possibility that old episodes may once again be offered on the site in the future. Read More '19 Kids and Counting' Yanked From Hulu Amid Josh Duggar Scandal Controversy has plagued 19 Kids and Counting for days following allegations that Duggar
- Kate Stanhope
At its annual "upfront" presentation to advertisers on Wednesday, streaming service Hulu unveiled its secret weapon, aimed at capturing the hearts and subscription dollars of millions of millennials: Jerry Seinfeld.
Yep, the cornerstone of the strategy behind what Hulu CEO Mike Hopkins calls "the year Hulu will break out" is the site's acquisition of "Seinfeld" reruns. Hulu will have exclusive streaming rights to all 180 episodes of the landmark sitcom.
Now, granted, that's a pretty big deal, especially since Hulu paid an estimated $700,000 to $1 million per episode, for a total expenditure of $126 to $180 million. That's a lotta yada yada.
But, c'mon... "Seinfeld" reruns?
Yes, "Seinfeld" is a great show, maybe the greatest sitcom ever. Most of the episodes hold up surprisingly well, considering that the show went off the air 17 years ago. But are two-decade-old reruns the way to grab the primarily young viewers that Hulu and its advertisers want?
- Gary Susman
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