IMDb > Mark Baker > News
Top Links
biography by votes awardsNewsDeskmessage board
overviewby type by year by ratings by votes awards by genre by keyword
biography other works publicity photo galleryNewsDeskmessage board
External Links
official sites miscellaneous photographs sound clips video clips

News for
Mark Baker (III) More at IMDbPro »

Connect with IMDb

2015 | 2013 | 2012 | 2011 | 2010

1 item from 2011

Peppa Pigs might fly: children's TV sensation heads for Us stores

31 May 2011 4:06 PM, PDT | The Guardian - TV News | See recent The Guardian - TV News news »

Fisher-Price merchandising deal could tranform popular UK cartoon character into a $1bn brand

Move over Miss Piggy, there's a new sow in town. Britain's Peppa Pig is about to take the Us by storm after a merchandising deal was announced yesterday with Fisher-Price that could see the franchise become a $1bn brand.

Peppa Pig started winning pre-schoolers' hearts in 2004 as the rosy-cheeked character who likes to jump in muddy puddles in a five-minute children's animation on Channel 5.

The creation of award-winning British animators Neville Astley and Mark Baker, Peppa Pig is now worth more than £200m a year in merchandising sales in the UK alone, outselling Fireman Sam and Thomas the Tank Engine.

The franchise includes a live theatre show and the recently opened Peppa Pig World theme park in Hampshire. Her influence was such that Peppa was pulled out of a Labour party event at a Sure Start centre »

- Mark Sweney

Permalink | Report a problem

2015 | 2013 | 2012 | 2011 | 2010

1 item from 2011, Inc. takes no responsibility for the content or accuracy of the above news articles, Tweets, or blog posts. This content is published for the entertainment of our users only. The news articles, Tweets, and blog posts do not represent IMDb's opinions nor can we guarantee that the reporting therein is completely factual. Please visit the source responsible for the item in question to report any concerns you may have regarding content or accuracy.

See our NewsDesk partners