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1 item from 2010

Electus, 5X5 Media ink exclusive deal

9 August 2010 3:00 AM, PDT | The Hollywood Reporter | See recent The Hollywood Reporter news »

New York -- Ben Silverman's multimedia studio Electus, part of Barry Diller's Iac, has struck an exclusive deal with 5X5 Media and the three co-founders of the production outfit specializing in unscripted formats.

Under the agreement, Electus will have exclusive distribution rights to all non-scripted content and programming produced by 5x5 Media, which will create and co- produce original projects across all platforms with Electus.

The 5X5 founders are Craig Armstrong, Rick Ringbakk and Tod Mesirow. Each has served as producer for a number of hit television series such as "Survivor," "Amazing Race," "Extreme Makeover Home Edition," "Supernanny" and others.

5X5 Media says it has produced over a thousand hours of TV. »

- By Georg Szalai

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