4 items from 2016
Activision's Skylanders Academy TV show has found a home on none other than Netflix, it was announced earlier today. The new animated series starring the same characters featured the multi-billion dollar Skylanders toys-to-life video game franchise will debut as a Netflix original series this fall with a second season ordered as well.
The premise behind Skylanders Academy follows a team of veteran Skylanders characters charged with helping train a new crop of cadets at the show's namesake. Expect trouble to arise and Kaos, the wannabe foil of tranquility in Skylands, leading the evil charge.
Headlining Skylanders Academy are Justin Long as Spyro, Ashley Tisdale as Stealth Elf, Jonathan Banks as Eruptor and Norm MacDonald as Glumshanks. Spyro, Eruptor, and the lower half of Stealth Elf are pictured in a screen grab from the series above. Also lending their vocal talents are YouTuber? The Diamond Minecart, Susan Sarandon, Daniel Wu, Parker Posey, »
Kids’ TV is filled with figures like Dora the Explorer, Doc McStuffins and Star, an anthropomorphic celestial body who helps lull preschoolers to sleep. Behind the children’s content, however, looms something decidedly more adult: using kids TV to reach parents with money to spend.
Some of the big media companies that own kiddie networks are testing new ways to distribute their content and sell it to advertisers — all in the name of offering up young parents who often tune-in the toddler favorites with their child. The sector has long been dominated by Viacom’s Nickelodeon and Time Warner’s Cartoon Network, but rivals are making new bids to grab something from this media-sector toy box and make it their own.
“There’s a real interest in spending time with millennial moms, who are usually with preschoolers,” said Rita Ferro, an executive vice who oversees ad sales for Disney Junior and other Disney-owned cable networks. »
- Brian Steinberg
The “circle of life” continues at Walt Disney’s kids’ networks, as “The Lion Guard,” the animated extension of the company’s 1994 “Lion King” franchise, has gotten a nod for a second season, along with “Goldie & Bear,”a modern, animated take on old fairy tales.
Disney Junior, the cable network aimed at pre-schoolers, has ordered two new original series. “Vampirina,” and “Puppy Dog Tails.”
The programming decisions come as most kids’ networks gear up for the TV-industry’s annual “upfront” market, when they try to sell the bulk of their ad inventory for the coming season. Disney will vie with everyone from Viacom’s Nickelodeon and Time Warner’s Cartoon Network to NBCUniversal’s Sprout and Discovery Communications’ Discovery Family Channel for appoximately $800 million in advance ad commitments from toy-makers, movie studios and other Madison Avenue residents seeking to entice kids and their parents to part with hard-earned income.
- Brian Steinberg
Disney Junior has renewed two hit series while greenlighting a pair of new ones.
The Lion Guard, which follows the adventures of Kion, the second-born cub of The Lion King‘s Simba and Nala, has been picked up for Season 2, as has the Goldilocks riff Goldie & Bear.
RelatedBig Hero 6 Animated Series Coming to Disney Xd in 2017
New to the preschooler-targeting cabler is Vampirina, an adaptation of Disney Publishing’s Vampirina Ballerina book series about a young vampire girl who faces the trials of being the new kid in town when her family moves from Transylvania to Pennsylvania. (What does she feed on, »
4 items from 2016
IMDb.com, Inc. takes no responsibility for the content or accuracy of the above news articles, Tweets, or blog posts. This content is published for the entertainment of our users only. The news articles, Tweets, and blog posts do not represent IMDb's opinions nor can we guarantee that the reporting therein is completely factual. Please visit the source responsible for the item in question to report any concerns you may have regarding content or accuracy.See our NewsDesk partners